Event TV – “Wait, Rewind that…” (Part Two)Event TV – “Wait, Rewind that…” (Part Two)Event TV – “Wait, Rewind that…” (Part Two)Event TV – “Wait, Rewind that…” (Part Two)
  • Home
  • About
  • Blog
  • Resources
  • Our Work
  • Contact
  • Home – PREVIOUS
  • About Bellyfeel
  • Contact
Event TV – Gather Round Children, It’s Time For A Tale Of Television Past (Part One)
May 28, 2014
TV Suicide Street Art
WWWorld Wide What? (Event TV – Part Three)
June 11, 2014

Event TV – “Wait, Rewind that…” (Part Two)

June 4, 2014
Event TV

Onwards with our epic tale…

Yes sir, the very process of watching the TV was an event in itself and I’ve never been so popular, however, every story needs a villain.

Despite the immense popularity of the television, humanity wasn’t always content with regular scheduled broadcasting, and I soon found myself faced with a new foe, he came to be known as the ‘videocassette recorder’ or VCR.

This box, designed to both record and play back live broadcasted Television at any time while at home, did more damage to Event TV than any other I can think of to date!

This was the bridge, this, and it’s sub-par competitor Betamax, sparked an idea, that would one day strike terror into the heart of every television broadcaster and Ad agency. This little black box had taken the ‘event’ out of television and introduced a time-shifting paradigm that still gives me cold static to this day.

Soon, households with a VCR in the 1980’s recorded around five hours of television per week. The TV ad people were going nuts… drastic measures were being taken and ads were becoming simpler and bigger as to be recognised while being fast-forwarded!

However, fortunately for us we had a saving grace. The growing popularity of commercial videocassettes meant, over time, people began to buy or rent their videos and time-shift recording soon became secondary

Event-based viewing slowly started to creep back in.

However, this was only the bridge, leading into much darker times. What may have seemed like a saving grace now, would prove to be more damaging then any TV could ever imagine… For now, however, we continue on with our story.

25 years after VCRs were introduced, only one in five households recorded anything at all with their old VCR.

TV had managed to defeat the evil time-shifting device… but it was too little to late, the seed had been planted and the damage had been done…

See you next week…

Share
Lee Robinson
Lee Robinson

Related posts

February 2, 2020

20 Ideas to Improve Your Interactive Storytelling – FAST!


Read more
February 26, 2019

The Follow Up to Netflix’s Interactive Black Mirror: Bandersnatch


Read more
December 2, 2018

How to Give Your Audience Control and NOT Regret it


Read more

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search:

Will you be celebrating your project with Champagne or Baked Beans?

Project Success Scorecard

Recent Posts

  • 0
    Celebrating 2021 with a new Bellyfeel (website)
    February 14, 2021
  • Christian Nommay discusses Titan Effect and Secret Story Network crossover0
    Titan Effect Creator Discusses RPG’s and Interactive Storytelling
    September 17, 2020
  • 0
    Theatre of the Working Class – Twitch for All
    July 2, 2020
  • General Horse and the Package of Doom0
    FMV Game Creation in the 21st Century
    June 13, 2020
  • 0
    20 Ideas to Improve Your Interactive Storytelling – FAST!
    February 2, 2020

Blog Sections:

Bellythink
News
Interviews

Tags

  • #Sharknado2
  • 2013
  • 2021
  • a clockwork orange
  • abba
  • advertising
  • alison norrington
  • Alison Sudol
  • android
  • app

Bellyfeel Media Limited
Craven House, 14-18 York Road
Wetherby
West Yorkshire, LS22 6SL

A company registered in England & Wales with number 06733145

Privacy Policy
Terms of Service
Facebook
Twitter
Youtube
Linkedin
Making powerful interactive story experiences, powered by R&D, since 1995