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May 22, 2013
May 22, 2013

Try Living In Your Storyworld

Over various posts I have talked about some of the many techniques I use to build a Storyworld around an existing linear story product such as […]
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May 15, 2013
May 15, 2013

How Storyworlds Expand Story Brands

In this post I will look at how traditional TV and film makers are using Storyworld techniques to expand existing story brands into new market areas; […]
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May 1, 2013
May 1, 2013

Wake Up And Smell The Change!

Every now and then we all have to just let it out – frustration, irritation, confusion and plain old anger – let it out in a […]
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April 24, 2013
April 24, 2013

Lost In Skyrim’s Storyworld

As I’ve stated before, I am a long way away from being a hardcore gamer. I take breaks and lulls in my Xboxing as I have […]
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April 10, 2013
April 10, 2013

A Transmedia Adaption – On The Road

Here is another suggestion for Bellyfeel’s ongoing series of transmedia adaptions – ‘On The Road’ by Jack Kerouac is a classic of Beat and modern US […]
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April 3, 2013
April 3, 2013

3 Tips For Writing Engaging Transmedia Stories

This post delves briefly into the nitty-gritty of writing transmedia stories that use a ‘tent-pole’ narrative like a film or a book as their Main Linear […]
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March 27, 2013
March 27, 2013

For Your Eyes Only – The Viewer/User

Way back in 2004 when I started writing our interactive film, CRIMEFACE, I came up with an in-house term to describe the audience that would watch […]
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March 20, 2013
March 20, 2013

The Audience Is Not What It Used To Be

“Story is about Respect, not Disdain, for the audience.” No one should ever get away with treating their audience with disdain or contempt. Above is a […]
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March 13, 2013
March 13, 2013

More Thoughts On Writing For Transmedia

This post continues my thoughts on transmedia writing and storytelling. Just as screenwriters of horror films write specific visual sequences and actions whose sole purpose is […]
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The Unit – 53 Westcott Avenue
Manchester M20 1EU

 

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Making powerful interactive story experiences, powered by R&D, since 1995